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HGTV HOME by Sherwin-Williams Now Available at Lowe’s

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By: KERRY PIANOFORTE

Editor, Coatings World, Coatings World

The Sherwin-Williams Company and Lowe’s recently held an event at HomeStudios 873 Broadway in New York to announce that HGTV HOME by Sherwin-Williams brand paints will be available at Lowe’s stores and on Lowes.com.

The event featured small group tours led by co-host of HGTV’s Love It or List It, Too, Jillian Harris. The tour included rooms inspired by The CIty, Nature and Fashion.

The HGTV HOME by Sherwin-Williams product line features a new and improved interior and exterior paint program available at both Sherwin-Williams’ company stores and Lowe’s stores nationwide, as well as exclusive line extensions available at Lowe’s. Each product line will uniquely highlight Sherwin-Williams’ reputation for quality and exceptional application characteristics.

Additionally, the HGTV HOME by Sherwin-Williams color palette will offer 16 designer-inspired color collections, eight of which will be exclusive to Lowe’s. Each collection will include 20 coordinating colors along with design tips for homeowners.  These stylized collections provide a simple way to create a cohesive look in any one room, or from room to room throughout the home. The HGTV HOME by Sherwin-Williams brand brings together the design expertise HGTV is famous for and the legendary quality of Sherwin-Williams paints, enabling homeowners to achieve the look of a professional designer.

In total, consumers will be able to select from 1,100 shades within the full HGTV HOME by Sherwin-Williams color offering, including the designer-inspired collections plus other classic colors selected by the color experts at HGTV and Sherwin-Williams.

Additionally, Sherwin-Williams will provide Lowe’s with two independent brands of paint that will serve professional painters and property managers: Painter’s Masterpiece and Property Advantage.

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